For the first time in Karachi a comprehensive SEO Course is offered by industry expert.This course will cover both basic and advance topics and you will get a chance to work on live SEO projects.SEO is a growing profession in Karachi and there are lots of job opportunities for fresh and experienced SEO experts.After completing the course you can get a decent job in any software house or you can also earn through freelancing.
• Search Engine Algorithms
• Crawling and indexing concepts
• Basic HTML training
• Search Engine Latest Trends
• Search Engine Penalties and how to avoid them
• Internal Linking
• Meta tags
• Alt tags
• Keyword density
• URL Structure
• Content optimization
• Sitemaps
Htaccess :
• Redirection using htaccess
• url rewriting using htaccess
• Duplicate content concepts and how to avoid it
• Site speed optimization
Robots.txt installation and commands
Competitor Analysis
• Backlink analysis tools
• Free tools vs paid tools
• Manual research methods
• Selection of keyword
• Long tail vs Short tail
•
• Different methods of link building
• PR Concepts
• Anchor text
• Dofollow vs nofollow
• Black hat vs white hat vs grey hat link building
(overview)
• Google analytics setup
• Using Analytics to monitor website traffic, keyword performance, content effectiveness, and
Create specialized reports.
• Webmaster Tools setup and monitoring
• Google analytics reporting and advanced features
• Conversion Tracking
• Goal Setting
• Students
• SEO Beginners
• Web Designers
• Content writers
SEO Course Outline
SEO Basics
• Definition of broad terms• Search Engine Algorithms
• Crawling and indexing concepts
• Basic HTML training
• Search Engine Latest Trends
• Search Engine Penalties and how to avoid them
Onpage SEO
• Onsite ranking factors• Internal Linking
• Meta tags
• Alt tags
• Keyword density
• URL Structure
• Content optimization
• Sitemaps
Technical SEO Concepts:
Htaccess :
• Redirection using htaccess
• url rewriting using htaccess
• Duplicate content concepts and how to avoid it
• Site speed optimization
Robots.txt installation and commands
Website Audit:
• How to do professional website audit for clientsCompetitor Analysis
• Backlink analysis tools
• Free tools vs paid tools
• Manual research methods
Keyword research
• Keyword research tools• Selection of keyword
• Long tail vs Short tail
•
Offpage Optimization:
Link building
• Basic concepts of link building• Different methods of link building
• PR Concepts
• Anchor text
• Dofollow vs nofollow
• Black hat vs white hat vs grey hat link building
(overview)
Site Analytics, Progress and Reporting
• Google analytics setup
• Using Analytics to monitor website traffic, keyword performance, content effectiveness, and
Create specialized reports.
• Webmaster Tools setup and monitoring
• Google analytics reporting and advanced features
• Conversion Tracking
• Goal Setting
Assignments:
Weekly assignment with live projectCourse is useful for
• Fresh Graduates• Students
• SEO Beginners
• Web Designers
• Content writers
Duration:6 WeeksCourse Fee:Rs.10000
Contact Number:03462800415
Contact Number:03462800415
